In this essential episode of The Backup Wrap-up, we dive deep into RTO vs RPO – the foundational concepts that drive backup and recovery system design. Curtis and Prasanna break down why these aren't just technical metrics, but crucial business decisions that should come from your stakeholders. Learn why different applications need different RTOs and RPOs, how these metrics influence your backup frequency and system design, and why getting them wrong can cost your company millions. We'll show you how to have productive conversations with stakeholders about recovery objectives, and why the common answer of "zero downtime" isn't always the right one. Whether you're new to backup or a seasoned pro, this episode will reshape how you think about recovery objectives.