In this episode of Badmaaash Baatein, we have Archana Dhankar with us. A fashion-lifestyle creator based in London yet manages to cater Indian audience. She talks about her journey, why she chose London for her education, and for living instead of US or Australia. Archana's takes on marketing and content creation on Instagram and Linkedin. We also discuss our kinda coffee. #marketing #hindipodcast Follow Archana: Instagram: https://www.instagram.com/archanadhankar LinkedIn: https://www.linkedin.com/in/archanadhankar Timestamps: 00.00 // Intro 01:08 // Why Archana doesn't have a British accent 02:20 // How has content creation been for Archana 04:04 // How Archana manages 05:07 // What is tune-in with Archana 06:08 // Does marketing help in content creation 07:02 // Tips on marketing your personal brand 07:55 // Tips for content creation 09:44 // Why podcasts 10:26 // Plans on extending tune-in with Archana 11:14 // Coffee discussion 15:15 // Why Archana settled in the UK 17:33 // PaniPuri in the UK 18:49 // Archana's favorite food 21:11 // How Archana connects both audiences 22:19 // Content Creators' communities in the UK 24:08 // Conversation between creators 28:35 // Archana on paid promotions 32:00 // Earning through full-time content creation 36:54 // Freelance Creators 38:06 // Tips for Marketing Managers 40:39 // Is b2b marketing male-dominated? 41:16 // What is b2b/b2c/d2c 42:43 // Challenges in b2b 44:40 // LinkedIn's future 46:12 // Content that works on LinkedIn 38:02 // Archana's following list 50:02 // Fashion and style 52:51 // Judging others' fashion 53:17 // Outro Follow here: Instagram ►https://www.instagram.com/badmaaashbaatein Twitter ►https://twitter.com/badmaashbaatein Discord ► https://discord.gg/4wVHchN