Description
Ready to level up your salon or spa's client experience? Don't settle for just "pleasant" - give your clients an experience they won't forget!
In this episode of Beauty Business Strategies Podcast, we're joined by Megan Schmidt and Autumn Queen - owners of Identity Atelier in Columbus, OH - as we break down the step-by-step recipe for creating a "true quality experience" for your clients.
Get your headphones on and tune in for a crash course on the client journey as Megan and Autumn share their top tips — and real-world results — for curating an unforgettable client experience.
00:15 - Introductions
01:17 - Meet Autumn & Megan
02:00 - Let's talk numbers: Client retention
04:30 - The starting point
05:18 - Part A: First impressions
07:40 - Before they even come in the door
11:35 - Curate your online presence!
12:39 - Part B: The Art of the Phone Call
16:10 - Michael's experience with notes
17:50 - Notes & questions
21:53 - Part C: The Consultation
24:46 - Up your consultation game!
26:40 - Give it time
28:33 - Setting expectations
29:52 - Your regulars
32:48 - Part D: The Service
34:14 - The importance of education
37:49 - Part E: The Big Finish
40:52 - Takeaways
43:02 - Everyone, every time
44:50 - This is just what we do
46:55 - How to keep track
48:15 - Now apply it!
49:08 - Closing comments
Watch the video version of this episode: https://youtu.be/vnaTCtsQcfs
To learn more about how Strategies can help you create more profit, fun, and growth potential for you, your business, and your team, we invite you to schedule a free 60-minute strategy session:
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The Beauty Business Strategies Podcast is designed to give salon, spa, medspa, barbershop, and lash studio owners, just like you, quick tips to make more money, inspire your team, and create world-class client experiences.
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