Jakob is the cofounder and CEO of Butter - a startup that is bravely going against the video conferencing incumbents like Zoom and Google Meet by building a fun, interactive and delightful video conferencing tool. In this episode: 00:00 Looking at salary as points in the game of life does not make sense 01:50 How Jakob's career plan did not work out 08:35 Risk and reward early in your career 14:21 The fundamental step/skill to build a product-based startup 19:21 Deciding when to shut shop 26:43 Camaraderie with Co-founders: Building 2 companies without ever being in the same room 29:57 Why is Jakob all in on Butter 42:14 Product-led vs Community-led 45:57 What a founder values in an employee --- --- ---  Links and Resources:   Butter - https://www.butter.us/ The Mom Test - https://www.momtestbook.com/ Startup School - https://www.startupschool.org/ --- --- ---  Thanks for listening! If you have come this far you’ll love other episodes. But you probably don’t have 1 hr every week to listen to all the episodes. That’s why you should sign up for our newsletter. We recently started it to share the key insights from these conversations in a more digestible, readable format. So go to beginnermaps.com to sign up for our weekly newsletter.