How Rahul went from 30% to 80% conversion rate for his community membership business
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Description
Rahul Desai is the General Manager of the Chief of Staff Network - a community membership for Chiefs of Staff to network and learn from their peers in the industry. He the person responsible for making this business profitable while delivering a great member experience. In the 6 months he has been in this role, he has already lead the team to take the conversion rate of interested applicants from 30% to 80%. So if you are managing, building or planning to build a community membership business, you should continue listening. We talk about - 00:00 Teaser 03:12 A peer support group for Chiefs of Staff 10:35 4-tiers of spend on communities 14:47 Getting member close rate from 30% of interested applicants to 80% 21:44 Nailing sales interviews by being process oriented 28:39 Need for laser focus as General Manager @ Chief of Staff Network 37:04 Routine Roulette 44:27 Selling Upslope as a solo-founder to get to his current job 52:28 How Rahul thrives as an introvert 56:03 Servant leadership 01:01:46 Building out the generalist side 01:06:19 Advice for 20 yo --- --- --- Links and Resources: Chief of Staff Network - http://chiefofstaff.network/?utm_source=podcast&utm_medium=click&utm_campaign=beginnermaps Wayback Machine - https://web.archive.org/ Amp It Up - https://ampitupbook.com/ Stolen Focus - https://stolenfocusbook.com/ --- --- --- Thanks for listening! If you have come this far you’ll love other episodes. But you probably don’t have 1 hour every week to listen to all the episodes. That’s why you should sign up for our newsletter. We recently started it to share the key insights from these conversations in a more digestible, readable format. So go to beginnermaps.com to sign up for our weekly newsletter.
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