Kendal McWade is the founder of Instinctive Golf Coaching and “The Golf Hammer” training aid. He has committed the last 20 years of his life to understanding more about learning and how we can help players of all standards learn new skills and develop their games more naturally. He was convinced that a simple ball, stick and target game couldn’t be as difficult as we were making it, and he was determined to find a way of simplifying the coaching of the world’s most technical and over analyzed game. More on Kendal in the link below.  https://instinctivegolfcoaching.co.uk/who-we-are/