In this episode of the Beyond Interior Design podcast we have a recording from our LIVE Show with special guest Grant Dudson. He is creative director at Chorus, London.  For the people who don’t know me yet, I’m Marc Müskens, interior designer and podcast host. Together with Sven van Buuren I'm the founder of Institute of Interior Impact. We're connecting interior design professionals from all over the world, to bring our beautiful  profession to the next level! Well, let me tell you why we’ve invited our guest for today. It’s because the imaginary worlds that he creates are definitely Beyond Interior Design. This man knows how to WOW!  He is the creative director at Chorus, London. A creative agency that designs and creates big bold immersive brand experiences. Brands like Mont Blanc, Bvlgari, Johnnie Walker, HP, Ford and Ralph Lauren, just to name a few. He's also been creative director for high-profile events like Diageo's World Class Bartender of the Year Competition.  Together with his team he combines creativity with strategic thinking, to produce powerful, theatrical, live and digital experiences.  Maybe you already have some first thoughts and ideas for your next new project. Well, this man is able to stretch, bend and twist your fantasy to create something out of the ordinary. I will promise you, this conversation can open a lot of wonderful doors in your imagination of what our world could be!    We’re going to talk about:    What we’ve lost when we grew up.The power of storytelling and illusion.His design hero: Verner Panton.And: HOW to WOW!Because we all want to create something that gets the attention, right? But how? Two weeks ago we met for the very first time, and now he’s here:  Open up, get inspired by this amazing artist: Grant Dudson! Here you can find a lot more information about Grant Dudson.