Beyond Social – The Pros & Cons of a Personal Brand
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Description
Personal Branding is a hot topic... but is it all that it's cracked up to be? When you've successfully created a brand for yourself, and the people you meet come to you thinking they already know all about you, how does that impact your career? And what's it take for someone who's not an expert in self-promotion to build a brand, anyway? Host Jason Seiden welcomes Steve Boese (http://steveboese.squarespace.com/), the man behind HR Happy Hour (http://www.hrhappyhour.net)—HR's #1 weekly live podcast—to Beyond Social to talk about his experiences (good and bad), and share the path he took to build one of HR's most popular online personas.
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