Many businesses can no longer solely rely on traditional mediums to market and improve their company, and hence turn to firms and agencies to handle the nitty gritty so businesses can focus on what they do best. But with the boom of digital marketing agencies, how are business solution providers differentiating themselves in the market? We hear from Chan Leong Teng, CEO and Goh Wei Wen, Head of Operations of Skribble about staying ahead of the curve.