From Struggles To SUGAR: Vineeta Singh On Successfully Starting Up

Big Decisions | NDTV Profit

From Struggles To SUGAR: Vineeta Singh On Successfully Starting Up | Big Decisions 16 With Sugar Cosmetics CEO Vineeta Singh

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What does it take to start up? What is the true cost of entrepreneurship? How important is initial capital? Are there any parallels to marathon running and running a business? On this edition of Big Decisions, co-founder & CEO of Sugar Cosmetics, and a Shark, Vineeta Singh answers all of these, as she delves into the good, the bad, and the ugly of entrepreneurship.

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