Our digital identities are a mess, with ownership, control, and rights all unclear following the early 'wild west' years of the Internet and social media. Can we get our digital identities under control and if so, what is the right way to think about our personal data? Sarah Clarke brings her extensive experience in cybersecurity and data governance to bear on this critical future challenge. You can find Sarah at @infospectives on Twitter and her writing on digital identity at https://infospectives.wordpress.com