How Earth & Star Leverages Brand Storytelling to Make Mushrooms Irresistible with Co-founders Erica Huss and Zoe Sakoutis
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Description
In this episode, Erica Huss and Zoe Sakoutis share their proven strategies for turning fringe wellness trends into incredibly delicious and ‘sticky’ products that people can fall in love with. Plus, we get real and raw about the costly mistakes along the way that made them stronger entrepreneurs, brand builders, co-founders and friends. For full show notes and relevant links, visit snacknation.com/brandbuilder 
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