Taxes likely don’t spring to mind when discussing IP management and IP law practice generally. Yet, as assets to every organization, IP rights, including trademarks, have financial and tax implications that are critical from a financial and business perspective, and cannot be dismissed or overridden by IP professionals.  To address this topic, INTA released in May of this year a new report dedicated to tax implications across the trademark lifecycle in the European Union, Switzerland, and the United Kingdom. A couple of months after the release of an OECD report on Global Anti-Base Erosion Model Rules covering the tax challenges arising from the digitalization of the economy, the INTA report is particularly timely and provides critical insights for IP owners and IP law practitioners alike.  To discuss the report, authored by PricewaterhouseCoopers (PwC), we welcome today Jeff Marowits and Scott Phillips, both members of INTA’s Research Advisory Council, and both intimately involved in the report. Jeff Marowits is the President of Client Services at Keystone Strategy, where his practice focuses on IP, including patent, trademark, and copyright issues, transfer pricing, contractual disputes, business strategy, and public advocacy. Mr. Marowits enjoys over 20 years of experience guiding top technology firms on crucial strategic, legal, and regulatory challenges. His work includes partnering with global law firms representing clients in the technology and social media industries. Scott Phillips is a Certified Public Accountant and Managing Director at Epsilon Economics. His expertise focuses on the economic aspects of trademarks, brands, advertising, reputation, and related areas. With that, he assists companies in valuation and strategy projects, and has provided expert testimony in federal district, state, bankruptcy, and tax courts in commercial disputes involving trademark infringement, false advertising, unfair competition, brand valuation, and related matters. Prior to joining Epsilon Economics in 2017, Mr. Phillips served as vice president at Charles River Associates, as a leader of its trademark practice.  Brand & New is a production of the International Trademark Association Hosted by Audrey Dauvet - Contribution of M. Halle & S. Lagedamond - Music by JD Beats FOR MORE INFORMATION, VISIT INTA.ORG To go further: - About Scott Phillips: https://www.linkedin.com/search/results/all/?keywords=scott%20phillips&origin=RICH_QUERY_SUGGESTION&position=0&searchId=c8f30bc6-c929-456a-b840-be14dd9040e2&sid=TrT - About Jeff Marowits: https://www.linkedin.com/search/results/all/?keywords=jeff%20marowits&origin=TYPEAHEAD_ESCAPE_HATCH&sid=Pgc Also of interest: https://www.inta.org/perspectives/report-on-the-taxation-of-trademarks-and-complementary-rights-in-europe/ https://www.inta.org/wp-content/uploads/public-files/perspectives/industry-research/INTA-IP-Taxation-Report_Executive-Summary_5_2_22.pdf https://newtonmedia.foleon.com/inta-daily-news/day-4-2022/solving-a-taxing-problem https://youtu.be/AAP5felvnh4 https://www.inta.org/inta-releases-report-on-the-taxation-of-trademarks-and-complementary-rights-in-europe/ https://www.oecd.org/tax/beps/oecd-releases-detailed-technical-guidance-on-the-pillar-two-model-rules-for-15-percent-global-minimum-tax.htm