Description
Welcome to a belated edition of Brand Wars and sadly, the last one for a little while. We recorded this one back in the summer but it's taken a LONG time to get approved and uploaded...
This episode's guest is the brilliant Grace Fung. Grace has been working at the global beauty titan Coty for 12 years but her current role is the Influencer Marketing & Comms Lead for the luxury division, working on brands including Gucci, Calvin Klein, Burberry, Hugo Boss and more!
We ask the big philosophical question, what is luxury? How can brands use social without spoiling their premiumness? Can beauty brands use Twitch? and how much random stuff can you order to a table from the Wetherspoons app? Like I said, luxury!
Thanks for listening and we'll be back soon.
This week we're talking sport with the brilliant Elliot Smith, Social Media Manager at JD Sports. We kick off by revisting the NFL playoffs and Superbowl but then we do get on to what it takes to work 24/7 in social in sport and Elliot's career highlight shooting a christmas ad with Aitch, Maya...
Published 03/22/22
Deliveroo needs no introduction! We chat to the brilliant Beth Thomas who has been their Social Media Manager for the past two years. We cover Topshop (RIP), brands getting involved in trending topics, feeding sushi to penguins and our problem with helicopters!
WARNING: This was recorded at 4pm...
Published 03/09/22