This week I am joined by Jonny Sitton - Founder and CEO at My 1st Years - Europe’s largest personalised gifting company.In this episode, Jonny shares how he went from finding e-commerce success with an eBay store in his university bedroom to running Europe's largest personalised gifting company which produces up to 15,000 items a day! We discuss the key to scaling a business effectively, common mistakes businesses make in e-commerce, growing a business during a recession, and so much more. Ha...