In this episode I had the privilege of sitting down with the one and only Seth Godin - THE branding guru and renown author of 21 international bestsellers. His books have been translated into 38 languages and include Tribes, Purple Cow (one of my favourites) Linchpin, The Dip and This Is Marketing, just to name a few. His latest book “The Song Of Significance - a new manifesto for teams” is out now. Seth also writes one of the most popular marketing blogs in the world, and two of his Ted Talks are the most popular of all time! During our fun conversation we chat about everything from open hiring to false proxies. I hope you enjoy our conversation (again) as much as I did, and hopefully you learn a few things to help you with your branding. Thanks for listening! If you enjoyed this episode, please leave a 5-star rating along with a brief review. About Me Hey there, I'm Joelly - the Branding Badass. My badass superpower is helping you build a brand that matters. From branded merch to brand consulting, when you work with me, you get results! Need help creating brand awareness? Learn more here BADASS MERCH Let's stay connected! instagram - @Branding_Badass linkedIn - Joelly Goodson website - BrandingMatters.ca email - [email protected]