This is a special archived episode of Brave UX. Jesse James Garrett reminds us that once we were pirates, encourages us to understand how soft-power works, and to know and be true to our red-lines. Highlights include: How are UX designers like classical composers? What is the role of personal preference in design? Should design leaders leave strategy to product leaders? Is design leadership about actively resisting the status quo? What have you learned as a result of the “no’s” in your career? ====== Who is Jesse James Garrett? Jesse is the Principal Leadership Coach of Intentional Associates, the executive design leadership coaching practice that he founded in 2020. And it’s through his coaching work that he is helping design leaders to develop the skills to lead with greater purpose, intention and creativity. Many of you may know Jesse for his influential model from the year 2000, “The Elements of User Experience”, and his book of the same name. It’s this foundational thinking, at frontier of UX, that has helped to inform, inspire and enlighten multiple generations of UX designers. Jesse was also a Co-Founder and Chief Creative Officer of Adaptive Path, one of the original and most renowned User Experience consultancies. At Adaptive Path, Jesse worked tirelessly for 13 years to put UX design on the enterprise map. Throughout the years, his writing, teaching and public speaking has been unfailingly generous, taking him all over the world, including to events such as UX Lisbon, UX Salon, and USI.  Jesse’s contributions continue through the “Finding Our Way” podcast, a show about design leadership that he co-hosts alongside Peter Merholz, his good friend, fellow Adaptive Path Co-Founder, and Brave UX alumnus. ====== Find Jesse here: LinkedIn: https://www.linkedin.com/in/jesse-james-garrett-1341/Twitter: https://twitter.com/jjgWebsite: https://jessejamesgarrett.com/ ====== Liked what you heard and want to hear more? Subscribe and support the show by leaving a review on Apple Podcasts (or wherever you listen). Follow us on our other social channels for more great Brave UX content! YouTube: https://www.youtube.com/TheSpaceInBetween/LinkedIn: https://www.linkedin.com/company/the-space-in-between/ Instagram: https://www.instagram.com/thespaceinbetw__n/  ====== Hosted by Brendan Jarvis: LinkedIn: https://www.linkedin.com/in/brendanjarvis/Website: https://thespaceinbetween.co.nz/Twitter: https://twitter.com/brendanjarvis/