Instant: The Story of Polaroid covers the rise, heyday, and decline of Polaroid Corporation. It has a particular focus on the personality and management style of Edwin Land, Polaroid’s innovative and dynamic founder, who was an inspiration to Steve Jobs. Polaroid’s niche in the marketplace and the strategic mistakes that led to Polaroid’s decline are other major themes of the book. We were pleased to be joined by the book’s author, Christopher Bonanos, for an interview about his work. Show Notes Instant: The Story of Polaroid by Christopher Bonanos via Amazon Christopher Bonanos on Twitter Flash: The Making of Weegee the Famous by Christopher Bonanos via Amazon Follow us on Twitter @BusinessBooksCo and join our Amazon book club. Edited by Giacomo Guatteri Find out more at http://businessbooksandco.com