In this episode, I'll be going over paid advertising specifically for Instagram and Facebook (aka Meta). I'm going to walk you through exactly how to run an ad, including targeting options, what your budget should look like, your audience selection, calls to action - EVERYTHING you need to get started! We're going to cover everything from why you should even consider running ads, to the basics of setting them up, and even the tips and tricks to make sure you get the most bang for your buck. So make sure to listen because by the end up the episode, you should feel confident in jumping into the world of Meta advertising!