Unlocking the Potential of Channel Partners with Effective Onboarding
Listen now
Description
In this episode of Channel Voices, I sit down with Patrick Goedhart, Team Leader Channel Sales at Mimecast, to discuss the key elements of a successful channel partner onboarding strategy. Our guest also shares his experiences in implementing successful channel partner onboarding programs in the past and we dive into common challenges that arise during the onboarding process and best practices for addressing them. Patrick also shares insights on measuring the success of a channel partner onboarding program and ensuring that partners have the necessary resources and support to be successful. The importance of training and education in the onboarding process is also discussed, along with steps to build strong and lasting relationships with channel partners while allowing them to operate independently. We explore the importance of technology's role in the onboarding process, along with our guest's top tips for organizations looking to improve their partner onboarding strategies. Patrick's LinkedIn Profile Thank you for tuning in to Channel Voices! If you appreciate this resource please consider supporting us. Thank you! To stay up to date follow us on LinkedIn and Twitter. Check out The Partner Ecosystem Foundations Program - A linear, strategic and executable education program based upon decades of experience from the most successful partner ecosystem minds in the world. You can of course contact us on our social channels or by visiting our website: www.ChannelVoices.com Subscribe to Channel Voices Scope, a monthly LinkedIn newsletter where we provide you with additional information accompanying the podcast. We hope you find this newsletter informative and useful for your career and organisation. We would also like to invite you to join our growing Channel Ecosystems Community on Twitter, a community of channel professionals exchanging ideas, sharing insights and learning from each other. Let’s grow together! Until next time 👋
More Episodes
Unlock the secrets of successful channel partnerships with industry veteran Kevin Homer, as he takes us through his compelling journey in the channel industry. With over two decades of experience and valuable lessons from his mentor, Kevin shares how the art of trust and relationship building can...
Published 11/07/24
Unlock the secrets of modern IT channel partnerships with Philip Wegner, the CEO of TechGrid. Discover how his remarkable journey from the telecommunications sector to founding TechGrid shaped his understanding of the evolving IT landscape. Philip shares how the limitations of traditional...
Published 10/24/24
Published 10/24/24