“We have a choice to change the nature of growth. How we can have growth that is more respectful of place, doesn’t cause as much damage to the environment, doesn't lead to as large inequalities in society, doesn’t disrupt politics, doesn't undermine the availability of good work? We ought to pursue this morally enriched GDP measure which better reflects what we really value and care about as a society.” Daniel Susskind is a Research Professor in Economics at King's College London and a Senior Research Associate at the Institute for Ethics in AI at Oxford University. He is the author of A World without Work and co-author of the bestselling The Future of the Professions. Previously, he worked in various roles in the British Government - in the Prime Minister’s Strategy Unit, in the Policy Unit in 10 Downing Street, and in the Cabinet Office. His latest book is Growth: A Reckoning.