Description
You’ve done your training, landed on a business model and a niche, developed an offer, and set your prices; now, how do you find clients?Let’s dig in!Welcome back to season seven of the Coach Pony podcast where cut through the noise and show you how to launch your coaching business fast.When marketing your coaching business, it's tempting to spread yourself thin across numerous platforms such as social media, YouTube, podcasts, and blogging. However, this approach can be ineffective and lead to wasted time. It's important to focus on strategies that work for your business.Today, I want to share some truths about marketing your business so that you don’t waste time spinning your wheels on a platform or strategy that doesn’t work for you and your business.And we’ve got another excellent pit crew pep talk from Bobbi Palmer, founder of Date Like a Grownup, on how putting yourself in your marketing helps your ideal clients find and connect with you.Listen to the full episode to hear about:* Why doing all of the things and being on all of the platforms is not an effective strategy* How focusing your marketing efforts preserves your energy in more ways than one* How your skills, your personality, and your niche should influence what platforms you use* Why doing less in a more focused, strategic way will connect you with more clients* How to raise your profile by getting yourself in front of other people’s audiencesTo learn more about Bobbi Palmer:* Date Like a Grownup (http://www.datelikeagrownup.com/)To learn more about Christie Mims:* Build a Real Business (https://coachpony.com/barb/)* Coach Pony (https://coachpony.com/)* Linkedin (https://www.linkedin.com/in/christiemims/)Resources: * Essentialism: The Disciplined Pursuit of Less (https://bookshop.org/p/books/essentialism-the-disciplined-pursuit-of-less-greg-mckeown/9404336?ean=9780804137409), James Clear (https://bookshop.org/p/books/essentialism-the-disciplined-pursuit-of-less-greg-mckeown/9404336?ean=9780804137409)* Coach Pony: How to Find a Niche You Love (https://coachpony.com/how-to-find-a-niche-you-love)
Coaching is a numbers game, and we want you to win it.But as coaches, we’re great at listening to our intuition but not so good at listening to the numbers. This is a big mistake that can lead to even bigger problems.Every business hits a few bumps, and coaching is no different. But before you...
Published 11/21/24
To have predictable income as a coach, you need a sales funnel.Now, the words “sales” and “funnel” might bring up some feelings about not wanting to be sleazy and salesy or worry that it’s going to be overwhelming to get set up and running.A sales funnel does not need to use sleazy tactics or be...
Published 11/07/24