Are you constantly comparing your business or marketing efforts to others? This week on the podcast, we’re tackling why comparison can harm your creativity, confidence, and progress—and, more importantly, how to shift your focus to what truly sets you apart. In this episode, we uncover: How comparison can sabotage your business growth What your “zone of genius” is and why it’s your biggest asset How to create success metrics that work for YOU The secrets to building genuine, lasting audience relationships Proven strategies to break free from the comparison cycle When you stop chasing someone else’s version of success, you unlock the freedom to market authentically, build deeper connections with your audience, and grow your business on your terms. Ready to embrace your unique strengths and stand out? Tune in now for actionable insights that will transform your approach to marketing and business. What was your biggest takeaway from this episode? Drop your thoughts in the Spotify Q&A box or reach out through the links below—we’d love to hear from you! If you found value in this episode, don’t forget to subscribe so you never miss a new release. Leave us a rating or review on Spotify or Apple Podcasts to help more entrepreneurs discover this content. Resources mentioned: 12-Days of Marketing Get in touch: Instagram - @thesocialcollective_nz and @coffeesandcontentpod Website - www.thesocialcollective.co.nz Let’s work together - Book a Call