David Palombo joins us on Content & Conversation. Launch That embodies its name to the fullest — launching several high-performing brands since its inception in 2007. David was quite prepared for this success with roots in the SEO and content marketing space for over a decade. Using the chemistry of his well-rounded team, Launch That prides itself on the importance of legitimate expertise and the push for the best-quality content on the SERP. In today’s episode, David and Siege CEO Ross Hudgens break down how to get the most out of E-A-T best practices and how it has contributed to Launch That’s exponential growth.