Welcome to episode 126. In this episode, I chat to Brian Jacobs (Founder, BJ&A) and Crispin Reed (Founder, Skyscraper Consulting) about what’s wrong with the advertising industry.
And what specifically prompted the launch of their ‘Who Cares?’ initiative, aimed at tackling the pressing...
Published 11/19/24
Welcome to episode 125. Have you ever considered contacting your old clients to see if they’d like to work with you again? If not this episode may change your mind.
Dan Pfister is the master of running client winback campaigns and here’s what he shares with me:
· The compelling reasons why...
Published 10/22/24
Welcome to episode 124. This will be particularly interesting for you if you want to know how much the head of client services role can impact the agency's business.
Listen in if you don’t currently have a client services team and you're perhaps thinking about having one, or your client...
Published 10/22/24