Keynote speaker: Emmanuel Faber, Co-Chief Operating Officer, DANONE. Moderator: Frédéric Dalsace, Marketing Professor. Q&A with HEC students from the HEC MBA program, the Social Business track, the Master in Sustainable Development and the different HEC programs. The two-day conference, held 5-6 May 2009, was a platform to address critical issues facing the development of the social business model, exploring the topics of Poverty Reduction, Resource Cultivation and the Drivers of Change. http://www.socialbusinessconference.org