Ep268: Why Is Proactive Crisis Communication Essential for Boards and Executives? (2024.07.09)
Description
Organizations with proactive crisis communication plans are 50% more likely to maintain stakeholder trust during a cyber incident, according to a 2023 study by PwC. But let’s dive deeper, why is proactive crisis communication essential for Boards and Executive teams?
Join us on CyberBoardCast™ with Andrzej Cetnarski for Episode 268 where we explore the importance of proactive crisis communication and outline the roles of key Board and Executive members in these efforts.
🔑 Key Strategies:
1. Establish a comprehensive crisis communication plan outlining roles, responsibilities, key stakeholders, and communication channels.
2. The Board Chair should lead the overall strategy, ensuring alignment with organizational goals.
3. Committee Chairs (Audit, Cyber, Risk) must oversee specific aspects of the communication plan.
4. Executives such as the CEO, CFO, CHRO, Chief Legal Officer, and COO play pivotal roles in developing and executing the plan.
5. The CCO and CBDO should manage communication protocols and channels.
📅 On the next episode of CyberBoardCast™, we’ll discuss how your Board and Executives should prepare for crisis communication.
🔗 Subscribe at CyberNationCentral.com/CyberBoardCast.
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