At 100% adoption, AI could increase global labor productivity ~$200 trillion, dwarfing the ~$32 trillion in total knowledge worker salaries. AI will be the biggest driver of ROI in your lifetime because it can cut costs and produce more in less time. Hear about the immediate gains from AI in your business today, especially when it comes to marketing. NEW: Watch this on YouTube! Tap playlist: "Mini-Podcast (Voice Marketing with Emily Binder)". ChatGPT is getting cheaper and smarter, faster than Moore's Law. Large language models are at an inflection point. Remember, AI is a tool, like Greg is to Tom Wambsgans. AI is just math. Timestamps: 00:18 ChatGPT is getting cheaper and smarter, faster than Moore's Law 00:34 Moore's Law. Today: Large language models are at an inflection point. 00:49 Radio Shack Ad 1991 and Moore's Law (tweet / image: https://twitter.com/emilybinder/status/1545439415014756354) 01:26 Cathie Wood on Moore's Law and ChatGPT: AI training costs are dropping 70% per year. Episode 44 of "In The Know" (June 2, 2023). Reel: https://www.instagram.com/reel/CtKh_b0tubA/?igshid=MzRlODBiNWFlZA%3D%3D 02:51 AI Prompt Engineer - business gains from AI (see last episode: https://youtu.be/HE-XwN_qQ_c) 04:37 Seth Godin marketing: don't run down the street shouting "look at me" 06:02 Today ads follow you around the internet even after you buy but AI will cut these costs 07:48 Hire employees who use ChatGPT My gear & tools: Camera: gear list Microphone / audio: gear list Descript: edit podcasts like a Word doc Follow & connect: My website | Mini-podcast | Beetle Moment Marketing | LinkedIn | Twitter | Instagram | YouTube | Get email Hosted on Acast. See acast.com/privacy for more information.