In this captivating episode of Skin Anarchy, host Dr. Ekta Yadav chats with Nkonye Iwerebon, founder of Eni Culture, to dive into the heart of African beauty traditions and cultural heritage. Nkonye shares how her childhood in Lagos, Nigeria, where natural remedies were integral to daily life, inspired her to create a brand that celebrates the holistic wellness practices of African culture. Faced with a market that often overlooks the potency of natural African ingredients, Nkonye set out to bring the power of ingredients like shea butter and moringa to the forefront. Eni Culture, as Nkonye explains, is more than just skincare; it’s a connection to cultural heritage. With a mission grounded in ethical sourcing, Eni Culture partners with smallholder farms in Eastern Rwanda, ensuring premium ingredients while supporting local communities. One of the brand’s highlights, the Safi Revitalizing Face Oil, combines just ten pure ingredients, including moringa and passion fruit oils, delivering nutrient-rich hydration for radiant skin. Nkonye also touches on the broader impact of African beauty, or A-beauty, advocating for its place on the global stage. She emphasizes that African beauty is not only clean and powerful but also steeped in centuries of wellness wisdom, offering a unique, enriching experience. Tune in to discover how Eni Culture is redefining luxury skincare by honoring African heritage and empowering consumers to embrace wellness from within. To learn more about Eni Culture and to shop their products, visit their website and social media. Don’t forget to subscribe to Skincare Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions. Hosted on Acast. See acast.com/privacy for more information.