What does it mean when we can integrate the precision and personalisation of e-commerce with the full-service immersive experience of the physical store?    In the second episode of Disruption Land season 2 we meet Fredrik Lundin, Head of Store Lens. Store Lens was founded on over 70 years of experience in the global retail industry and on the belief that if in-store shopping were to thrive again, we need to bring the best of e-commerce into the physical space.    In this episode Fredrik will share the opportunities he sees in integrated retail experiences. Interviewed by our host Hannes Sapiens of Epicenter.    Meet Fredrik Lundin, Head of Store Lens, sharing the opportunities he sees in integrated retail experiences. Interviewed by Hannes Sapiens of Epicenter. See acast.com/privacy for privacy and opt-out information.