"Really intimidating and really exciting at the same time." Jimbo reveals how to blow your cover as a tourist whilst Kenneth is living his best life in our intro to digital-supremo, vinyl-fanatic and aspiring pub landlord, James Gadsby Peet. We talk about monetising cat gifs, the dawn of data analytics and timing your Phil Collins drum solo to perfection. James tells us about renting elf suits, working in the Death Star, realising the potential for digital channels and stepping into the big leagues at CRUK. B-Corps get another glowing endorsement as does the importance of networking (and how much easier it is these days). We hear how James goes about recruitment, improving the process and how he wouldn't sell toothpaste for a living. All of which leaves us just enough time to talk through Jill's trust issues, user-testing and prioritising supporter insight before our cultured guest leaves for the theatre. www.starofgreenwich.co.uk --- You can find us on www.domoregood.uk or follow us on Twitter and Instagram. Get in touch if you'd like to feature or star on the show. It goes without saying really but the episodes contains our opinions - essentially things we overheard in meetings, stole from presentations and read in magazines. Thanks for listening.