Moving beyond Empathy and Equity in Global Stories with Mehret Mandefro (Cannes Docs - Doc Day 2023)
Description
Moving beyond Empathy and Equity in Global Stories - The distinction between the West and the rest has been replaced by a multipolar world where the cultural influence of “the rest” is rising. This presents the chance for the documentary industry to re-invent itself by moving beyond empathy and equity. But is the documentary industry ready for this? A panel discussion presented at this year's Cannes Docs - Doc Day with producer, writer, and director Mehret Mandefro, cofounder of various organizations at the intersection of social impact and media in the US, Ethiopia, and across Africa at large.
Mehret Mandefro is an Emmy-nominated producer, writer, entrepreneur, physician and thought leader who champions the creative arts as a path to developing a more just society. Her track record in both using narrative to shift culture and scaling media businesses secured her a spot on Variety’s list of most impactful women in global entertainment. Drawing on her training at Harvard University in Medicine and Anthropology as the foundation to approaching social issues as a filmmaker, Mehret co-founded the independent production company Truth Aid Media in 2008 in the USA. She has since set up A51 Pictures as its sister company in Ethiopia as well as the Realness Institute in South Africa, and was formerly Executive Producer of Kana Television in Ethiopia, which was subsequently acquired by Canal+. Her latest media venture, TBTM Studios, is headquartered in Dubai and has a slate of projects across documentary and scripted, featuring Africa’s leading voices. Mehret’s credits include the Sundance and Berlinale Audience Award winner Difret, the New York Times Critic’s Pick Little White Lie and she was showrunner for Ethiopia’s first-ever teen drama series Yegna. She executive produced the American Masters feature documentary film How It Feels To Be Free and feature narrative film Sweetness in the Belly, both on Amazon Prime. Her latest documentary feature about reparations in America, directed by Yoruba Richen, is called The Inheritance and is in post-production. A member of the Academy of Motion Pictures Arts and Sciences, Mehret is a sought-after speaker and has a widely watched TED talk about the impact of the creative industry on economic growth in Africa. Mehret has a BA in Anthropology from Harvard University, an MD from Harvard Medical School, a MSc in Public Health from the London School of Hygiene and Tropical Medicine as a Fulbright Scholar, and a PhD in Cultural Anthropology from Temple University. She was a White House Fellow in the Obama Administration.
This discussion was organized by Cannes Docs - Marché du Film with the support of Doc Alliance, Participant, LaScam in association with L'oeil d'or, Année du Documentaire, DAE, CNC, & ACID. Distributed by Docs in Orbit in partnership with Cannes Docs.
For show notes visit docsinorbit.com and be sure to follow us on social media @docsinorbit for updates.
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