Being kind has never been cooler for businesses. In this episode, I speak to Chris Gale, current Head of Social Impact for eBay UK, and former Head of Social Mission Strategy in Europe for Ben & Jerry’s. Learn why he believes corporations really can be a tool for positive change — if leaders’ hearts are in the right place. We discuss the pros and cons of businesses getting involved with social missions, mistakes to avoid, and how to balance the desire to do good with the drive for profit.