Kris Cody is the CEO and founder of a freakishly cool clothing company…  Paka Apparel!  While in college… Kris took a trip to Peru and while he was there… he came across a sweater made with wool from alpaca fiber.  He loved the thing… and when he came back to the states… he realized all of his friends wanted one too.  As Kris started to dream about the possibilities… he was also struck with the thought of sourcing everything right from Peru… from the families that he’d interacted with on his trip.  He also loved the thought of hiring local women to craft sweaters and clothing he could send around the world. With that dream in mind… Kris started a company called Paka Apparel in 2017.  He fueled the launch of Paka with a Kickstarter campaign that initially had a goal of $20,000 and they hit that in under 24 hours.  Kris and the campaign went on to raise more than $350,000 in 30 days.  From that exciting start… Paka has now created a line of washable alpaca apparel and ethical performance outerwear, along with Paka's tried and true sweaters, hoodies and socks. And get this.  Paka Apparel… under Kris’s leadership… has been celebrated for their efforts to localize Paka’s supply chain:  All of Paka’s alpaca fiber is sourced from free-roaming herds in Peru. 90% of products are manufactured in Peru. And… over 100 Quechua (keCHwa) women weavers are employed and Paka pays them a wage that’s 4x the living wage in Peru!  And the clothing looks awesome too!   I’m loving this story!  And Kris is obviously living the DREAM THINK DO life… so let’s get to this!   MORE INFO ON KRIS: Find out more about PAKA: www.pakaapparel.com/ Find Kris on Instagram: instagram.com/kris_cody/ Find PAKA on Instagram: instagram.com/paka/ You can learn more about Kris Cody here: https://bit.ly/3Plba2n HAVE YOU THOUGHT ABOUT BECOMING A LIFE COACH? (Get YOUR score!) Have YOU ever thought about becoming a Life Coach, Success Coach or Business Coach… but you’ve wondered whether it would be a good fit for YOU? Let’s get YOUR predictability of success score: www.mitchmatthews.com/cpsa   That’s right!  Download the Coaching Predictability of Success Assessment to see if becoming a successful and profitable Coach is right for YOU!   VIDEOS ABOUT PAKA AND KRIS’S JOURNEY: Here’s some of the videos that Mitch and Kris referenced during their conversation. Here’s more of the backstory on PAKA: Check out mitchmatthews.com/396 Check out Mitch’s OTHER PODCAST: ENCOURAGING THE ENCOURAGERS You can now check out Mitch’s new podcast called “ENCOURAGING THE ENCOURAGERS” anywhere you listen to podcasts.   It’s specifically designed for coaches, speakers and content creators and provides quick doses of inspiration, strategy AND… of course… encouragement! Check out: www.encouragingtheencouragers.com!  Find it on Apple Podcasts:  Click here Find it on Spotify: Click here Find it on Anchor: Click here Find it on Google: Click here Okay… NOW…I WANT TO HEAR FROM YOU: How about it!?   What did you think of Kris’s approach to life and how curiosity led him to start PAKA? I just love out “curiosity” led him to take that initial trip to Peru.  And how finding that one sweater led him to starting a MOVEMENT. By the way… that’s exactly what I think PAKA is.  Sure… it’s a freakishly cool clothing brand.  But… I think Kris and his team are starting a MOVEMENT… one small step at a time. How about YOU?  How might you apply the concepts he was talking about to start a MOVEMENT of your own? You sure don’t need to launch a clothing brand… but how could you “follow YOUR curiosity” to find more of the things YOU were put on the planet to do? By the way… Kris is young and he started young.  And that’s awesome!!! But I think that his approach can be applied to ANY stage of life… especially if you give yourself permission to take sma