Hear why it’s a mistake not to prioritise giving as part of effective altruism and how effective giving is the key to unlocking the impact that effective altruism seeks to create. You’ll also learn practical ways we can all help increase funding to effective charities and projects. Luke Freeman manages Giving What We Can, a global community dedicated to giving effectively and significantly that’s best known for their over 8,000 members who have pledged to give 10% of their lifetime income to the most effective charities. He is also an active volunteer with various social impact focused projects, has a background in marketing with a focus on growing early-stage technology startups and holds degrees and diplomas in media and communications from Macquarie University and Simon Fraser University. Luke himself is personally committed to giving effectively and significantly and is a proud member of both Giving What We Can and Founders Pledge. Grace is the Head of Marketing at Giving What We Can. She has worked in marketing, digital product and customer experience through various roles including as a management consultant. Grace graduated with distinction from an applied bachelor of business with a major in marketing at RMIT University in Melbourne, Australia. Having always wanted to do good, Grace was immediately taken with the ideas of effective giving and effective altruism when they were explained to her. She is working towards a flourishing future for all humans and non-human animals where suffering no longer exists. MC: Will Horan