If vibes can play a big role in the 2024 U.S. Presidential Elections, shouldn't we examine their role in food choices? This episode discusses why the plant-based food industry's focus on branding plant-based meat by emphasizing environmental and health benefits has failed to resonate with a...

This episode features Liron Nimrodi, the Co-Founder and CEO of Zero Egg. Animal friendly, sustainable, and a healthier alternative, Zero Egg is the plant-based egg for everyone. Zero Egg’s products are 100% plant-based, gluten-free, non-GMO, low in calories and fat, have zero cholesterol and are...