This week we share our insightful conversation with self-confessed Data Nerds George and Alice of Foolproof Agency. We cover fundamentals of website design, mobile, classic mistakes of first-time ecommerce businesses, and even international growth. Yes, there's a lot in this one! Founded in 2002, Foolproof is a product and service design company - one of the biggest specialists in Europe. They specialise in end-to-end digital product and service design for global brands. The products and services they create impact the lives of millions of people. Foolproof knows how to deliver these experiences because of their wide-ranging expertise - from experience design to digital transformation.Guest DetailsFoolproof - https://www.foolproof.co.uk/George - https://www.linkedin.com/in/georgeioa...Host DetailsHannah Hooton - https://www.linkedin.com/in/hannahhoo...Ecommerce Experts - @ecommerceexpertspodcastGenie Goals - https://geniegoals.co.uk/