Serena Kerrigan, better known as SFK, is an entrepreneur and Internet personality who’s primary goal is to make women aware of their potential in all aspects of their lives, including dating and sex. After almost 4 years as a producer and host at Refinery29, she quit the company to fully focus on her personal brand. At the moment she didn't have a set plan, then the pandemic hit. That's when she  decided to entertain her online community by dating a new guy every single week, that’s how "Let's F*cking Date" began - the first ever Instagram Live reality show that amassed over 5 million views over several seasons.  With 400K followers on TikTok and almost 140K on Instagram, Serena launched a set of card games to help in intimate settings with a friend or a date. We talked about feeling invisible when no one else sees your potential, how to build online momentum for your business and practical steps to become more confident. --- Support this podcast: https://anchor.fm/el-adn-podcast/support