Martina Hodges-Schell is a transformation coach and consultant that helps organizations adopt a Silicon Valley approach to innovation. She spent 25 years leading design and innovation in tech companies, and now she loves providing a fresh, outside perspective to help teams develop and mature their product practice. In this conversation, we… * define transformation and what it means for your company operating model * explore how a company operating model might be shifted by adapting AI technology * Discuss how embodied leadership practices like equine coaching can give leaders the most honest feedback Enjoy! — Topics discussed (05:31) A horse's feedback reflects your behavior and communication (06:51) Feedback on your actions and decision making (10:48) Leaders MUST be involved in change process (13:57) Control is equated with power, active involvement important (18:58) Change is difficult, people resist it (19:45) Balancing ideas within organizations, encouraging participation (25:37) Four lenses for an operating model (29:18) How AI transforms operating model: structure and collaboration challenges (31:36) Organizational structure should promote collaboration and communication (37:17) Optimistic about innovation, promoting change and collaboration (39:55) Focus on broad possibilities, capabilities, and brand (43:16) Closing the loop from teams to leadership (50:20) Guiding questions in life (52:49) Book recommendations — Links & resources mentioned Find the full transcript at: https://podcast.makethingsthatmatter.com/martina-hodges-schell-operating-model/#transcript * Send episode feedback on Twitter @askotzko , or via email * Martina Hodges-Schell: website, LinkedIn * Book: Communicating the UX Vision: 13 Anti-patterns That Block Good Design — Related episodes: * #72 Pam Fox Rollin: Growing Groups Into Teams * #75 Chris Smith: Simple guidelines for AI investment sizing * #74 Chris Smith: How to think about adding AI to your product * #77 Marty Cagan: Moving to the product model * #39 Melissa Perri: Product strategy and the missing middle in organizations — People & orgs: * Noelle Saldana — Books: * The Build Trap * Growing Groups Into Teams * TRANSFORMED * Managing Transitions * Transitions: Making Sense of Life's Changes * Leading Change — Other resources: * Martina’s OMG (operating model goals) canvas * North Shore - AI transformation blog series This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit blog.makethingsthatmatter.com