When you hear the word “goo,” do you think of skincare, sustainability, and psychoneuroimmunology? If you don’t you may think differently after spending time with Jodi Scott, co-founder of Green Goo and Good Goo! In this episode, Jodi shares insights into herbalism and a need in the OTC market for plant-based first aid care for our family medicine cabinets. She shares how important the foundational-herbalist process of creating macerations is to the company’s philosophy and how we can and should trust plants. I learned a lot about B-Corporations (Green Goo is one!), fostering a sustainability mind-set and how the continuous B-Corp certification process fosters a “learn more do better” perspective. We also get into the mind-body, holistic importance of skin care and health psychology (i.e., skin care is for everyone and not about vanity). As Jodi said and many of us herbal and plant people agree, weeds make good medicine. That certainly is sustainable. Websites and Social: Learn more about Green Goo and Good Goo (CBD focused wellness). Green Goo on Instagram. Check out what Jodi's up to on Instagram and LinkedIn.   Ciao for now! --- Send in a voice message: https://podcasters.spotify.com/pod/show/essential-aromatica/message