你知道在倫敦，多數當地人對Bubble Tea的認知可能是冰果茶加爆爆珠！試想英國與日本的距離三秒鐘，有家手搖店的抹茶全由日本直送，且是有機！ -- Biju Bubble Tea創立於2014年，來自新加坡的Nicholas Phan當時苦於無法找到自己喜愛的珍奶，他曾前往台灣取經，喝遍台灣各地珍奶，他知道珍奶在英國要推廣不能只顧及亞洲味蕾，更要抓到英國人的喜好，本集他大方與Excuse英國腔!分享他的創業歷程，與他看到東西方在認知與口味上是如此不同，非常有趣！對珍奶王國的台灣，他的產品創新到落地也是個非常啟發的故事！立刻收聽～ 🔆合作邀約 →[email protected] 🌟請我杯珍奶吧，讓我帶給你更多全球特色的訪談! →https://pay.soundon.fm/podcasts/b15c2431-9188-4436-9bae-24081e4a3277 Facebook | Instagram 搜尋：Excuse英國腔! Do you know that, in London, many locals still think that bubble tea is iced fruity tea with popping boba? And take a moment to feel the distance between Japan and Britain -- there is a bubble tea chain in London importing organic mocha from Japan! Founded in 2014, Biju Bubble Tea is the creation of Nicholas Phan, from Singapore. In early 2000s in London, he struggled to find a bubble tea he wanted to drink. Before kicking off his business, he flew to Taiwan for research, drinking bubble tea all over the place. He realised that to satisfy the taste buds in Britain, he couldn't merely cater to the Asian palates. The locals' perception and preferences of it matter too. In this episode, he graciously shared with Excuse英國腔! his entrepreneurial journey, his discoveries of the differences between the East and West. Intriguing in its own right. To listeners in Taiwan who take bubble tea for water, his creative approach and how he localises boba culture is a genuinely inspiring story! Tune in at once.