SISSEL TOLAAS | NOR   The Lab was founded by Sissel Tolaas in January 2004. It is a research lab for smell/olfactory and smell-communication topics. The Lab is situated in Berlin, connected to and part of the Tolaas studio/office. The studio is a space where interdisciplinary projects are developed, researched and executed. These projects all involve smell, odour and fragrance in various ways, shapes or forms as part of the conceptual, scientific and creative way of working and approaching the reality we live in. Tolaas has been working/researching and experimenting intensively with the topic of smell since 1990. She has developed a wide range of revolutionary projects with smells & fragrances etc. based upon her own knowledge - chemical science, mathematic, linguistics and languages, and visual art etc. – and using her worldwide connections developed through numerousprojectsandtravels.The Lab is supported by IFF. IFF provides all necessary ingredients and technical equipment. The Lab is a research situation where highly qualified professionals from different disciplines meet with Tolaas for the purpose of creating new and innovative approaches to the topic of “smell” in our society. Companies/institutes/universities and individual clients are attracted by this unique setup of a ‘research & conceptual approach’ smell/olfactory Lab. Tolaas has built up a wide circle of international connections through her extensive networking activities. She is very capable at collaborating intensively with and among other disciplines. The Lab is a “station of dialogues,” in other words a place to establish a continuous dialogue between IFF experts and a range of other experts. The goal of the Lab is to change the existing approach to “our noses & smells and the process of smelling.” NOTHING STINKS, ONLY THINKING MAKES IT SO!

CURRICULUM VITAE
Born in Norway. Grew up in Iceland and Norway. Based in Berlin since 1987. Studied mathematics, chemical science, linguistics and languages, and visual art 1981 – 1988: Oslo Royal Academy and Oslo University; Warsaw University; Moscow University; St Petersburg University; Oxford University, Princeton University. Travelled and lived all over the world. Speaks and writes nine languages. Working actively and concentrating on the topic of MELL / SMELL & LANGUAGE - COMMUNICATON since 1990, within different sciences, fields of art and other disciplines. Tolaas has worked/is still working with numerous companies and institutions, and active participation in international colloquiums, conferences and networking i.e.: BBC Imagineering, London; Sony Computer Science Lab, Paris; MARS, ZH Suisse; IntelligentFastFood Inc., Salzburg/Vienna; Charité Humboldt University Hospital, Berlin; Max Planck Institute, Berlin; Cartier, Paris; Louis Vuitton, Tokyo; E. Lauder Paris/NY; City Munich; BMG SONY, Germany; Showstudio/Nick Knight, London; Swissotel Worldwide; Daimler Chrysler Future Lab, Berlin; Rockefeller Foundation, New York; Bangalore High Tech Park and many more.

AWARDS
Rouse Foundation Award 2009, harvard GSD. Ars Electronica Award 2010. Synthetic Aesthetic Award Stanford-, Oxford University + Harvard Medical School, 2010. Research on INVISIBLE COMMUNICATION & RHETORIC i.e.