This week, I’m joined by Katherine Ruiz, founder of haircare brand, People Haircare. Having grown up trying to straighten and hide her curly hair, Katherine started to embrace what she was given, while also identifying a gap in the market for hair products that give people the confidence to feel like themselves. I chat to Katherine about how the brand got picked up by Coles, why her products are different to your average supermarket shampoo and the thought process behind their fun branding! NEW EPISODES EVERY THURSDAY! Instagram: @fashionavenuepodcast & @amberlowther TikTok: @amberlowther_Email: [email protected] JOIN MY EMAIL NEWSLETTER LIST HERE FOR ALL THE FUN STUFF, GOODIES & EXCLUSIVE PODCAST INFO! Podcasting takes a whole lot of work. If you'd like to support me & donate to the podcast: www.paypal.com/paypalme/amberjlowther DO THIS SURVEY TO HELP ME CREATE THE PODCAST OF YOUR DREAMS:https://www.surveymonkey.com/r/RCPR8CL  Don't forget to join the exclusive Fashion Avenue Podcast Facebook group to chat all things fashion & beauty! See omnystudio.com/listener for privacy information.