This episode steps you through exactly how I figure out how many words to order from writers or how long content needs to be to stand a good chance of ranking #1 in Google.  It's more art than science but we can take some of the guesswork out of it. Tools mentioned: MarketMuse:  https://fatstacksblog.com/go/marketmuse/ SurferSEO: https://fatstacksblog.com/go/surferseo/ WriterAccess:  https://fatstacksblog.com/go/writer-access/ My free course: https://fatstacksblog.com/