345. Ben Guttmann: Why Clear Messages Win and How to Design Them
Description
Ben Guttmann is a marketing and communications expert and author of Simply Put: Why Clear Messages Win — and How to Design Them. He’s an experienced marketing executive and educator on a mission to get leaders to more effectively connect by simplifying their message. Ben is former co-founder and managing partner at Digital Natives Group, an award-winning agency that worked with the NFL, I Love NY, Comcast NBCUniversal, Hachette Book Group, The Nature Conservancy, and other major clients. Currently, Ben teaches digital marketing at Baruch College in New York City and consults with a range of thought leaders, venture-backed startups, and other brands.
Book: https://www.benguttmann.com/simply-put-book
Newsletter: https://www.benguttmann.com/newsletter
Connect with Ben on LinkedIn: https://www.linkedin.com/in/benguttmann/
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