This is a pre-recorded conversation with Matan Cohen Grumi (@matancohengrumi): Founding Creative Director at  @Pika_Labs  Together we explore a conversation on AI, creativity and music, and how it transformed Matan's career from an ex-rock star to becoming a creative director at one of the most talked about AI companies in the world. Matan's original story in his words: "I'm an ex-rock star who played a rock/metal band called 'Betzefer' that were signed to a major label in 2004, I've been in the advertising industry for 20 years, for the past ten years as a TV Commercial Director for international brands such as Adidas, P&G, Sabon, Columbia, etc. I also own a TVC Production company that became one of the ten largest production companies in Israel." Resources and links: www.matancohengrumi.com www.pika.art Connect with Matan on social media: www.twitter.com/matancohengrumi www.instagram.com/matancohengrumi www.youtube.com/matancohengrumi www.linkedin.com/in/matan-cohen-grumi-6224a1287/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/feisworld/message Support this podcast: https://podcasters.spotify.com/pod/show/feisworld/support