Hello and welcome back to the show - it’s Doone here - your host and Hype Girl. In these twice-weekly episodes, we will be digging back into our archives to find little value-packing gems from previous episodes. In this gem, Ashleigh Hinde, founder of WALDO contact lenses, shares her expert insights on validating your business idea. Ashleigh discusses the importance of thorough market research and offers practical tips on how to approach it effectively; an absolute gem for confidently navigating the early stages of your entrepreneurial journey. LINKS: Ashleigh Hinde Instagram WALDO Website Female Startup Club - Ecommerce Fundamentals Join the FSC CLUB & Ask Your Questions: www.facebook.com/groups/femalestartupclub Join thousands of small business owners who are reading our newsletter every Monday at: www.femalestartupclub.com  Join our tool and private community for small business owners, Majic [formerly known as Hype Club] Female Startup Club's Instagram Doone's Instagram Doone's TikTok Hosted on Acast. See acast.com/privacy for more information.