When Monica Coleman transformed a family legacy into the aromatic world of Stanley's Cigar Lounge, she not only carved a niche in South Fulton but also ignited a conversation about the intersection of tradition, regulation, and the journey to financial liberation. As we sit with Monica, her story unfolds like the fine tobacco she curates—complex, rich, and deeply rooted in personal growth and entrepreneurial prowess. Her insights into navigating the tobacco industry's restrictions, from flavored cigar debates to advertising limits, are as enlightening as her candid reflections on the elusive "F**k You Money," and what it truly means to have the freedom to shape your life. It takes more than a business plan to weather the storm of unforeseen challenges like a global pandemic; it requires a resilience and adaptability that Monica exemplifies. Our discussion with her dives into the trenches of sustaining a brick-and-mortar business when the world goes digital, and the silver linings found in personal connections and community support. This episode peels back the layers of building a robust business team that stands as the backbone of any venture, emphasizing on values over profit, and the true success being in controlling time, not just financial triumph. Wrapping up with powerful musings on professional assertiveness and gender dynamics, Monica's journey resonates as a clarion call to women making their mark in traditionally male-dominated spaces. From navigating the intricacies of self-worth in the workplace to empowering others to pursue their dreams in industries like construction, our conversation with Monica is as much about claiming your space as it is about savoring the wins along the way. So, light up your favorite cigar and join us for an episode that celebrates the spirit of entrepreneurship and the courage to live life on your own terms.