"You can compare what you're facing against what OTHER firms are facing." AICPA & CIMA have just launched their 'Top Issues' surveys, one for the USA, and another focused on UK CIMA Members in Practice (MIPS). Brad Barbour, Manager for Private Companies Practice Section (PCPS) outlines how finance professionals can contribute, why that's important, and how sharing their opinions will end up helping small firms everywhere. Talking Points. These are some of the topics we discussed in this episode. New understandings of what previous research has told us about the issues facing small CPA firms BEFORE the pandemic Hear about how those have been changed by the disruption in 2020-21 Talk through why – even though this type of information-gathering is not a huge time-suck -  it can still reveal huge insights once it’s all put together. How practitioners can get started with sharing their top issues wherever they are. Our Guest. Brad Barbour is Manager - PCPS/Firm Services at the main AICPA and CIMA office in Durham, North Carolina. He also hosts the “Small Firm Philosophy” podcast for the Association’s PCPS community. Resources. Use these links to find out more about this topic or access free and paid-for resources to implement in your own team or organisation. Explore and complete the US CPA 'Top Issues' survey (by June 18 2021) Today, May 28, the CIMA MIPS survey version launched here. Share. Know someone who should hear this podcast? Click on these links to automatically share this episode with colleagues and friends. Recommend it to your LinkedIn connections, send to Twitter, auto-share on your Facebook page, or simply tell someone via email. Social. Use #GoBeyondDisruption, @AICPANews or @CIMA_News. About Our Podcast. These conversations with expert guests are recorded by different AICPA & CIMA team members from our offices around the world. While the sound quality may vary, we hope that the insights will be consistently useful. Get in touch. How did you discover our podcast? Where do you listen? What would you like to hear more of? Finance pro or not, we're keen to know what you think. Email us here. ©2018-2020 Association of International Certified Professional Accountants (AICPA & CIMA)