We're zoning in on things Black Friday; the holiday that celebrates binge-shopping and which leaves the environmental credentials of the retail sector in tatters. For the sake of the planet, put your bank cards away! Do you really *need* that thing that's on a super duper exclusive promotion and will never (wink wink) be that cheap again? Sure, you might, and that's fine. But if you're keen and able to try to participate less, or better, in Black Friday, here's our guide to trying to reduce the environmental impact of this international consumption-fest.   References from the episode Support our pals over at Green Pear Eco low waste and refill store: https://greenpeareco.com/  Support The Wildlife Trusts as they purchase the Rothbury Estate for nature restoration: https://www.wildlifetrusts.org/appeals/rothbury-estate-nature-and-nation  Psychology Today on why we shop Black Friday: https://www.psychologytoday.com/gb/blog/consumption-and-lifestyles/202411/why-we-shop-on-black-friday  Forbes did some Black Friday research:  https://www.forbes.com/sites/davidrvetter/2020/11/24/this-is-how-black-friday-hurts-the-planet-but-attitudes-are-changing/?sh=66b069f92863  And so did Good Energy: https://www.goodenergy.co.uk/blog/black-friday/    Get in touch Follow us on social media for updates and behind-the-scenes content between episodes, and get in touch to share your Listener Question, One Good Thing, and suggest episode topics. Feel free also to shower us with praise, we're fine with that too. We're on Instagram, Facebook, and Twitter, or you can email [email protected]. While you're here, subscribe so you never miss an episode, and leave us a 5-star review to help new listeners find us!   Support the show: Help us cover the pod's running costs with a one-off donation or sign up for monthly support (as little as the cost of a cup of coffee goes a long way) using Ko-fi: https://ko-fi.com/forwhatitsearthpodcast  Treat yourself to something from our range of organic cotton goodies, from teeshirts to tote bags: https://forwhatitsearth.teemill.com/    For What It’s Earth is hosted and produced by Emma Brisdion and Sophie Pavelle, and edited and mixed by Mark Skinner (2024).